How To Broker A Joint Venture

Brokering a joint venture is a lost art. Very few people really have what it takes to do this successfully time after time. When you think about it, that's a sad thought. Joint venture brokering can be one of the most lucrative deals going, and you don't even have to know anything about building web sites, creating digital products, writing sales copy or any of that stuff. Your job is simply to bring the people together who do those things and are looking for joint ventures. As I said, it's a lost art. And while this article can in no way teach you all you'll need to know about brokering a joint venture deal, it will at least give you some idea of what's involved and what you need to be able to do so that you'll have enough info to make an informed decision as to whether or not this is something you want to get into.

Brokering a joint venture is no more than finding two or more people with diverse talents and skills and bring them together for the purpose of creating a business together. In order to do this, the first thing you need to do is find out who is looking for joint ventures. This isn't as hard as it seems. See, on many of the Internet marketing forums, especially the great Warrior's Forum, there is a whole section of joint venture proposals. All you need to do is check out some of the ones that have been there for a while and see which ones aren't getting any bites. Once you've found one where somebody is looking for a partner with certain skills, you then go out looking for that partner. How? The same way you found the first person. Look in forums. Look at classified ads. Eventually you'll find a match.

Now, that's the easy part. The hard part is getting these two people together. And with joint ventures requiring multiple persons, it gets even harder. What you have to do next is contact one of the parties. Tell them that you have found somebody who may be interested in your proposal. Ask this person to give you a complete description of what it is you want to be done. Tell him that you will then present his offer. Tell him that if he wants to pull this off, he has to be flexible. If he really wants this bad enough, he'll do as you say.

The next step is to contact the other party. Tell that person that you have somebody who is looking for a joint venture that may just fit in with what they're doing. Present him with the offer and see what the person says. He may say no. If he does, don't take no as the last answer. Ask him why? Ask him what he would need. Tell him that you could go back to the other party with a counter offer. The person may say that he has no interest at all still, but he might make a counter offer. If he does, bring it back to the original person. Tell him that this is the only way that this is going to go down.

Eventually, one of two things will happen. Either the deal will fall apart or both parties will accept. This is where you inform both of them that there is either an up front fee for you to bring them together or that you need a certain percentage of the venture, or both. You're pretty much in control here. These people have want they want but only if you deliver. You've pretty much got them by the throat. But be reasonable. If you ask for too much, they'll both tell you to take a hike.

Yes, brokering a joint venture is definitely a lost art, but if you work at it, you'd be surprised at some of the deals that you can pull off.

To YOUR Success